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PENNSYLVANIA RECORD

Friday, April 19, 2024

Hershey sues local restaurant for alleged trademark infringement

Harvest

HARRISBURG, Pa. -- A Dauphin County corporation has sued a Philadelphia-based restaurant chain in an effort to enforce its common law trademark rights. 

Hershey Entertainment and Resorts Company filed a lawsuit against David Magrogan Group, LLC and Harvest Susquehanna Valley, LLC on Sept. 11 in the U.S. District Court for the Middle District of Pennsylvania alleging trademark infringement.

On July 25, 2014, Hershey Entertainment filed a lawsuit against Harvest Susquehanna Valley to secure its trademark rights for the word “Harvest,” which is accompanied by ``stalks of grain” on signage for one of its restaurants.  

The parties reached a settlement on Sept. 11, 2014 that required the defendants to place ``Susquehanna” in front of “Harvest Seasonal Grill & Wine Bar” as to not confuse the two entities. 

Hershey now alleges that Harvest Susquehanna Valley has breached its obligations by failing to incorporate the word “Susquehanna” on the main exterior signage of its “Harvest Seasonal Grill & Bar.” 

Hershey Entertainment wants the court to order correct signage be affixed to the Susquehanna Harvest Seasonal Grill & Wine Bar’s building.

Hershey Entertainment and Resorts Company is represented by Christopher E. Rice of Martson Law Offices in Carlisle, Pennsylvania. 

U.S. District Court for the Middle District of Pennsylvania case no. 1:15-cv-01773-SHR

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